Annual Impact Report 2025 (FY2024)

CONTENTS PEOPLE PETS PLANET

Responsible packaging continued... Ongoing projects We are actively exploring recyclable solutions for the following packaging categories that require a retort cooking process - which ensures food safety and shelf stability without preservatives. While recyclability for these materials remains a global challenge, we’re committed to finding sustainable alternatives.

Retortable packaging Introduced lightweight & generic pouches. Testing phase of 100% mono substrate retort pouches.

Puréed sachets Introduced foil sachets. Gathering samples on mono substrate solutions.

Pots/cups Pot & sleeve 100% recyclable. Peelable lid in testing phase.

We’ve been working with top packaging manufacturers since August 2023 and initiated our first testing phase in January 2024. If successful, we aim to introduce new recyclable retort solutions during 2026. We will continue to monitor packaging innovations, regulations, and shopper requirements - innovating responsibly to reduce waste while maintaining product quality and safety for pets.

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MPM Annual Impact Report FY2024

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