Annual Impact Report 2026 (FY2025)_Gif

This interactive Annual Impact Report is designed to be transparent, but to engage and celebrate the impact we’ve made together during 2025.

Paws For Thought

Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Paws for thought As we continue our journey as a certified B Corp, 2025 has been a year that has both challenged and strengthened our business. The independent and rigorous framework of B Corp continues to guide us, ensuring we remain focused on our purpose while evolving alongside our partners and stakeholders. Over the past year, we have built on our progress, delivering another year of double-digit growth while navigating an increasingly complex global landscape. This performance reflects the resilience, dedication and passion of our teams across the business. In 2025, like many organisations, we have faced a number of external pressures, including ongoing geopolitical uncertainty, shifting trade tariffs, and continued cost-of-living challenges impacting our shoppers. Despite this, we have remained focused on delivering high quality products and maintaining strong relationships across our global supply chain. A significant milestone this year has been the successful transition to new ownership under Partners Group. This marks an exciting new chapter for MPM, providing a strong platform for future growth while reinforcing our commitment to building a resilient and responsible business. Throughout this period of change, our values - transparency, simplicity and responsibility - have remained at the core of our decision-making. Our B Corp framework continues to hold us accountable, helping us strengthen governance, enhance our approach to human rights and supply chain due diligence, and improve the integrity of our environmental data. As we look ahead to 2026, we remain committed to

continuous improvement, ensuring we deliver meaningful impact for our people, our communities and our planet, while maintaining the trust of our customers and partners. It is a privilege to lead a B Corp business, and with that comes a responsibility to uphold the high standards that certification represents. I am incredibly proud of what the MPM team has achieved this year and remain confident in our ability to continue making a positive difference in the years ahead.

Julian Bambridge Chief Executive Officer

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Contents PAWS FOR THOUGHT .............................................................................................. 2 OUR BRAND VALUES AND MISSION ......................................................... 4 OUR STORY ....................................................................................................................... 5 A PROUD B CORP .......................................................................................................6 OVERALL B IMPACT SCORE ............................................................................... 7 PET SUSTAINABILITY COALITION (PSC) ..................................................8 ESG KEY MILESTONES ............................................................................................9 COMMITMENT, RECOGNITION AND AWARDS .................................10 MEET OUR INVESTORS .......................................................................................... 11 OUR RECIPE FOR SUCCESS .............................................................................. 12 OUR FINANCIAL STATEMENT .......................................................................... 13 PEOPLE, PETS AND PLANET ........................................................................... 14 PEOPLE .............................................................................................................................. 15 OUR EMPLOYEE REWARDS AND RECOGNITION�� 16 INVESTING IN OUR PEOPLE�� 17 A GREAT PLACE TO WORK�� 18 PEOPLE, ENGAGEMENT AND CULTURE�� 19 ENGAGEMENT IN NUMBERS 2024�� 20 EQUALITY, DIVERSITY AND CULTURE�� 21 PRODUCT & SUPPLIER EXCELLENCE�� 22 SUPPLIER ENGAGEMENT�� 23 OUR COMMUNITIES�� 24

PETS ..................................................................................................................................... 25 SIMPLY BETTER PET FOOD�� 26 CHARITY PARTNERSHIP�� 27 CHARITY PARTNERSHIPS WITH PURPOSE�� 28 FOOD FOR THOUGHT�� 29 PLANET ............................................................................................................................ 30 RESPONSIBLE PACKAGING COMMITMENT �� 31-33 CORPORATE RESPONSIBILITY FOCUS AREAS �� 34 OUR ESG PROGRESS. ��35 SUPPLY CHAIN TRANSPARENCY �� 36-37 GHG EMISSIONS (CO2E) OVERVIEW �� 38-40 OFFSETTING EMISSIONS. �� 41 SUSTAINABILITY DEVELOPMENT GOALS. �� 42 THE FINAL WORD �� 43 APPENDIX ...................................................................................................................... 44 IMPACT HIGHLIGHTS. �� 45 GOVERNANCE. �� 46 WORKERS �� 47-48

COMMUNITY ........................................................................ 49 CUSTOMERS .........................................................................50 ENVIRONMENT ..................................................................... 51 CLIMATE CHANGE ............................................................... 52 PAY GAP OVERVIEW .......................................................... 53

MPM Annual Impact Report FY25 MPM Annual Impact Report

CONTENTS PEOPLE PETS PLANET

Our brand values

Our mission To enrich the lives of pets and their owners through visibly better pet food

Our Proposition Simply better pet food made with natural ingredients you can see

Our Values Transparency Simplicity Responsibility

Our Belief There’s got to be a better way

Our Soul Seeing is believing

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Our story Our brands are now sold in over 50 countries around the globe. We have offices in the UK, the USA, Australia and China.

MPM Annual Impact Report FY25 MPM Annual Impact Report

CONTENTS PEOPLE PETS PLANET

A proud B Corp

We know that a B Corp has to be committed to continuous improvement. Since receiving our accreditation in 2021, we’ve worked hard to embed the B Corp Impact Assessment into our business, evaluating our practices in relation to governance, our people, our community, the environment and our customers. It may sound dry, but what that means in practice is amazing. In short we’re committed to earning the trust of all of our partners - suppliers, customers, and our own people – because we know using business as a force for good has the power to change the world for the better. Not just for us, but for the pets we love too.

B Corps are a new kind of business that balances purpose and profit. They are legally required to consider the impact of their decisions on their workers, customers, suppliers community, and the environment.

B Corps have a framework to measure progress against. The standards are reviewed every three years.

What is a B Corp? Click here to find out more

B Corps join a community of leaders using business as a force for good.

MPM Annual Impact Report FY25 MPM Annual Impact Report

CONTENTS PEOPLE PETS PLANET

2025 B impact recert score

B Corp - A continued commitment...

91.1 – Overall B impact score

Being a certified B Corp continues to play an important role in how we operate at MPM, providing a framework that challenges us to continuously improve and balance business performance with positive impact across people, pets and the planet. Throughout 2025, we have focused on further embedding B Corp principles into our day-to-day decision-making, strengthening governance and enhancing how we measure and manage our impact. As expectations evolve, we have also taken steps to align with emerging regulatory developments, including the EU’s Empowering Consumers for the Green Transition (ECGT) directive. This year has been about building strong foundations for the future. By aligning our strategy, policies and processes with evolving B Corp standards, we remain focused on continuous improvement and delivering meaningful impact.

80 – Qualifies for B Corp Certification

50.9 – Median Score for Ordinary Businesses

Based on the B Impact assessment, MPM Products Ltd earned an overall score of 91.1. The median score for ordinary businesses who complete the assessment is currently 50.9.

Impact Areas 2024 Governance 16.6 16.3 Workers 28 32.4 Community 15.9 16.9 Environment 17.5 21.6 Customers 3.7 3.8 2021

MPM Annual Impact Report FY25 MPM Annual Impact Report

CONTENTS PEOPLE PETS PLANET

Pet Sustainability Coalition (PSC) Industry Impact PSC is dedicated to creating a more sustainable pet industry, pioneering systemic change in the global pet industry. We advance thought leadership and strategic support to the industry. Our Commitments Since 2021 we continue to actively engage, collaborate & share knowledge with PSC and its members. That is why we have been recognised as a “Top Performer” for the second year running 2025/2026.

Who are PSC?

Icon member

Click here to find out more

MPM Annual Impact Report FY25 MPM Annual Impact Report

CONTENTS PEOPLE PETS PLANET

ESG key milestones - since 2021

Human Rights Training Training for all staff

Carbon data cleansing SBT aligned target setting

Product LCA Cradle to Gate (completed)

2025

Human Rights Statement Supplier Screening

B Corp Recert ifi cation. 91.1ptd increased by 10%

90%+ Employee Engagement

4 th Consecutive year

2024

2023

ESG Objectives Each employee commits our ESG improvement

Robust Quality Management System

Sustainable Procurement Statement

Revised process & procedures

Product Excellence

2022

Long Term Investment Plan Employee Financial Wellbeing

Procurement Strategy

Responsible near sourcing strategy

B Corp Certi fi ed 81.8pts May 2021

2021

EDI Commitment People Excellence Process & Bene fi ts review

Milestones: progress

Start

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Commitments, recognition & awards At MPM, we are committed to making a positive impact on the pet food industry. Our purpose centres around sustainability, business practices, and social responsibility. As a certified B Corp, a partner of the Pet Sustainability Coalition (PSC), and a global living wage employer, we continuously strive to create a better future for people, pets and the planet.

Our Commitments

Recognition

Awards

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Meet our senior team...

Meet our investors... Being transparent about our investors is important to us, and in 2025 we were proud to welcome Partners Group as our new investment partner. Founded in 1996, Partners Group is a leading global private markets firm with USD 185billion in assets under management, investing on behalf of institutional and private wealth clients worldwide. The firm applies an entrepreneurial and thematic investment approach, partnering closely with management teams to build resilient, high quality businesses and scale them into long term market leaders through disciplined value creation focused ownership. Sustainability and responsible ownership are embedded within Partners Group’s investment approach. Through active ownership, they work closely with portfolio companies to strengthen governance, enhance operational resilience, and support the integration of environmental, social and governance considerations into strategy and value creation plans. For MPM, this partnership marks an exciting new phase of growth. As we continue to scale globally, it provides both the strategic support and long-term perspective needed to build a differentiated and resilient platform – while remaining true to our purpose and values. Our Sustainability - Partners Group Investing in our people At MPM, we recognise that our people are central to the value we create. In 2025, the successful delivery of our Long-Term Incentive Plan (LTIP) reflects our commitment to ensuring employees share in the success of the business. By aligning performance with reward, we continue to foster a culture of ownership, engagement and long-term thinking across the organisation.

Julian Bambridge Chief Executive Officer (Global)

Kim Sines Chief Executive Officer (USA)

David Millward Chief Financial Officer

Samantha Greenwood Chief Marketing Officer

James Bracewell Chief Operations Officer

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Innovation at the core...

Our recipe for success

We are proud to continue the legacy of our co-founders, who believed there had to be a better way to feed our pets, free from artificial additives and fillers. That belief continues to guide everything we do today. In 2025, our teams have delivered an exceptional breadth of work, bringing innovation to market at pace while continuing to strengthen our brands globally. As we scale, the complexity of what we deliver continues to grow as does the passion, creativity and sheer determination to win of the teams that make everything possible. From expanding into new formats and occasions whilst enhancing our core ranges, we have remained focused on delivering high quality, nutrition-led products that resonate with pet parents around the world. At the same time, we have continued to build on the strong foundations

of our brands, ensuring they remain relevant, distinctive and trusted in an increasingly competitive market.

As we look ahead to 2026, our focus remains clear -

continuing to prioritise our key growth areas while accelerating high quality, nutrition-led innovation. By staying true to our purpose and building on the strength of our teams, we are well positioned to deliver the next phase of growth for MPM.

Samantha Greenwood Chief Marketing Officer

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Group revenue from 2020 to 2025 (£’m)

265.5

Our financial statement 2025 has delivered a strong financial performance, with the business achieving over 7% ahead of target and 21% year-on-year growth. This has been delivered despite a volatile environment, reflecting the strength of our portfolio. This performance ensures we remain well positioned to support continued investment and long-term growth.

250.0

219.5

196.3

200.0

163.0

150.0

127.7

96.5

100.0

50.0

0.0

2024 2025

2023

2020 2021

2022

Financial Year

David Millward Chief Finance Officer

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

People, pets and planet at the heart of everything we do

Pets Pets are precious to us. We’re here to enrich their lives (and their owners’ lives) by providing visibly better pet food. They are the heart of our mission.

People Our people – employees, customers, suppliers and distributors – make us the company we are. We know that treating them well will allow our brands to flourish.

Planet What could be more precious than the planet we share? We know we have to be conscious of our impact on it – and strive to make that impact positive.

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

People We believe that if we look after our people – and that means everyone from our customers to our employees, suppliers and distributors – then the brands will look after themselves.

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Our employee rewards & recognition At MPM, we care about our employees, how we train and develop our teams, and how we get the best from everyone. We value their well-being and we always strive to make sure that we look after their needs.

Holiday Exchange Scheme As part of our commitment to employee wellbeing, we offer a “Holiday Exchange Scheme” designed to support greater flexibility and work-life balance.

Salary We offer competitive salaries, as well as an annual salary review as part of our appraisal process.

Bonus We have a discretionary annual bonus, dependent on the level of company and employee success.

Discount At least 40% discount across all of our products, up to the value of £100 per month.

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Investing in our people... At MPM, we are committed to creating a workplace where people can learn, grow and belong. Through development opportunities, people and culture initiatives, wellbeing programmes, and flexible ways of working, we support our teams to thrive and perform at their best.

Learning & development

People & Culture

Ways of working

• Culture group • Employee engagement events • SantApplaws global event • Global mental health team

• Career break • Secondments • Mentoring • Flexible working requests • Work from anywhere

• Sponsorships •

Professional qualifications

•

Apprenticeships

• Job upskilling • Life skills • Expert industry training • Legal compliance

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET CONTENTS PEOPLE PETS PLANET

A great place to work Overall, our goal is to create a work environment where our employees are happy, engaged and inspired to do their best work. We believe that when our employees thrive, our company thrives, and we are committed to creating a workplace cul- ture that supports this vision.

USA

United Kingdom

Thailand

Australia

China

Shanghai

Bangkok

Phoenix

Manchester

Sydney

21% Male - 14% Female - 86%

69% Male - 27% Female - 73%

1% Male - 50% Female - 50%

6% Male - 40% Female - 60%

3% Male - 20% Female - 80%

*total overall headcount split including full time, part-time and contractors.

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

People, engagement and culture

Equality. Diversity. Inclusion. Our people continue to be at the heart of MPM’s success, and 2025 has reinforced the importance of creating a workplace where everyone feels valued, supported and able to contribute. Listening remains central to how we evolve. This year, we have maintained consistently high engagement, with over 99% survey participation and strong advocacy scores, reflecting a culture where our teams feel heard and connected to our purpose. As the business continues to grow and evolve, so too must the way we support our people. As we begin our journey with Partners Group, we remain focused on ensuring our people continue to feel supported and connected through this period of change. Throughout 2025, we have strengthened our internal structures, ensuring we provide the right development, opportunities and support across our global teams. Building an inclusive and high-performing culture is not a one time effort - it requires ongoing commitment. By continuing to listen, adapt and take action, we are creating an environment where our people can thrive and support the long-term success of MPM.

95% Engagement Score

Sarah Gooch People Director

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Engagement in numbers 2025

As a global business, with regional offices around the world, we believe in transparency and responsibility - starting with our people. Sharing our employee engagement results helps us track progress, build trust, and stay aligned with our mission to foster a workplace where everyone feels valued and empowered to their best work.

Total employee response rate

Overall employee engagement

Would recommend MPM Products

We share diversity, inclusion and engagement metrics across our global workforce with our Board of Directors and senior leadership team. This ensures transparency, drives accountability, and helps us measure progress toward a more inclusive and engaged workplace.

USA I believe MPM is true to their mission and vision - both internally and externally. Each win across any department feels like a true victory that makes me proud of MPM and proud to be a part of MPM. My line manager and higher up the line take a vested interest in my career path and take the time to teach, mentor and guide me. Anonymous Employee

Proud to work at MPM Products

“

96% 92% 99%

Want to do their best work at MPM Products

Care about the future of MPM Products

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

The numbers matter when it comes to our EDI progress. What gets measured, gets managed. And through this management we can make it better. Building a culture of belonging

Our objective is to be an inclusive and diverse workplace where everyone is engaged, productive and happy.

Our objective is to be an inclusive and diverse workplace where everyone is engaged and happy.

Gender pay gap

Mean gender pay gap

We’ll continue to measure the diversity of our workforce so that we can track our progress. And we’re taking practical steps to improve diversity and inclusion in our business.Although we think and act as one company, we must value different lived experiences, backgrounds and cultures.This strengthens our business and benefits our customers and consumers.

Upper quartile:

32.5% 3.2% 6.1% 4.2%

23.7% male : 76.3% female 26.3% male : 73.7% female 34.2% male : 65.8% female 13.5% male: 86.5% female

Upper middle quartile: Lower middle quartile:

Lower quartile:

Diversity Surveys

In 2025, we expanded our voluntary diversity survey to include both our UK and USA teams, broadening participation beyond our headquarters. This rollout achieved a 61% response rate, providing a more representative dataset to help inform our people and culture priorities.

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Product & supplier excellence

Our Quality Management System provides a transparent and accountable system that gives both MPM and pet parents confidence in knowing where their products come from, how they were produced, and who was involved in their production. Throughout our supply chain, from production to pet bowl, our suppliers can trace ingredients back to their source within 2 to 4hrs*.

Certified manufacturing plants

Reduced CO 2 shipping lanes

Happy pets

Ambient controlled warehouses

Quality management systems

Sustainable & responsible raw suppliers

MPM B Corp certified

Responsible distributors

MPM has long-term relationships with suppliers and dual supply options available on all products increasing resilience and reducing risks within the value chain.

*dependent on time zones

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Supplier engagement

MPM (Making Pet Food Matters) approach to taking responsibility for their continuous supplier relationships improvements is integral to their mission: “enrich the lives of pets and their owners”.

Long term relationships Strong supplier partnerships ranging from 9 to 18 years, fostering trust & sustainability.

Continuous collaborations Knowledge-sharing drives continuous innovation & improvement in our operations.

Supplier code of conduct 100% of our manufacturers have committed to our ethical and quality standards.

Bi-annual supplier reviews Monitoring ethical, safety, and quality

Social responsibilities Encouraging fair employment practices & working conditions across our value chain.

standards while strengthening partnerships.

Collaborating with suppliers for resilient & responsible sourcing is key.

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Our communities

Get out & give back

Supporting our communities remains an important part of MPM’s culture. Employees are provided with paid volunteering time to take part in charitable and community initiatives throughout the year.

Combined donations FY25

Giving back days - total charity hours

£12,120.63

750 hrs

We didn’t reach our donating target of 100% of our FY25 giving back fund

Giving back days decreased by

-5% *

61%

*compared to 2024. In total our cash donations for 2025 was £12,120.63, no donations were made to political parties or lobby groups.

Although full-day participation reduced slightly during FY25, we continued to see strong employee engagement through increased participation in shorter volunteering and community activities.

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Pets We’re here to enrich the lives of pets and their owners through visibly better pet food. We love what pets bring to our lives – they mean the world to us and we’re totally dedicated to them and their wellbeing.

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Simply better pet food made with natural ingredients you can see Our commitment to transparency means so much more to us than a word on a page. It’s at the very heart of how we make our pet food. We use the highest quality ingredients – we strive for what we call ‘natural simplicity’. Nothing artificial added or hidden. No colours. No flavours. No preservatives. Just ingredients sourced with the highest quality of environmentally friendly products, so we earn the trust of pets (and their parents).

In 2025, we sold:

UK Europe & Asia Pacific

270,536,831

pet meals

US & Canada

157,903,709

pet meals

That’s a tail wagging

bowls filled with our nutritious, healthy food.

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Charity partnership We are thrilled to announce our partnership with Greater Good Charities, which operates globally.

Greater Good Charities works to help people, pets and the planet.

In partnership, we’ve delivered over 1,018,964 million pet meals to animal welfare initiatives and global crisis areas in 2025.

Our partnership underscores our belief that, “there has to be a better way”.

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Charity partnerships with purpose... At MPM, we’re driven by purpose - delivering high-quality, nutritious pet food to pets worldwide. We’re committed to doing more, giving more, and making a bigger impact than ever before. Through strong partnerships with suppliers and customer relationships, charities, and local communities, we’ve proudly provided 7,744,429 pet meals to shelters and global crisis areas since 2021 - and we’re just getting started.

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Pet meals donated in 2025:

Food for thought As part of our commitment to enriching the lives of pets, we’re spreading the love by donating hundreds of thousands of meals globally. With our visibly better food, pets around the world can enjoy nourishment that truly makes a difference.

UK, Europe Middle East & Africa

970,707

USA

963,682

China & Thailand

Our commitment is to donate a minimum of 200k pet meals per year.

2,525

Gizmo’s Law microchipping

Australia & New Zealand

Through our Encore brand, we are proud to support “Gizmo’s Legacy” in advocating for the compulsory scanning of deceased cats. As we await the law’s approval, we have committed to donating £15,000 for scanners to help reunite lost pets with their owners.

15,128

That’s a tail-wagging

pet meals donated*

MPM Annual Impact Report FY25

*total meals across all charity avenues

CONTENTS PEOPLE PETS PLANET

Planet We act with transparency and take total responsibility for the impact we have on our planet, actively working towards having a positive effect on the world.

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Responsible packaging commitment We’re making real progress in reducing waste and increasing recyclability across our packaging. Since joining the Pet Sustainability Coalition Packaging Pledge, we continue to work with top manufacturers, employed our first ever Packaging Technologist and EPR Packaging Regulations assistant supporting MPM’s transition towards more planet-conscious solutions. Completed projects

Cardboard SRPs & Multipacks Continuing to review packaging formats to reduce material use and improve environmental and supply chain performance

Alu trays 100% recyclable alu trays across our portfolio

Can packaging 100% recyclable cans across our portfolio

Recyclable rate 2025

of total sales

Litter packaging Collaborated with our long-

Lickable bumper pack Successfully designed new 100% recyclable variety tub launched in Q1 2025

serving partner to design our first pouch with 30% recycled content for launch in Q1 2025

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Responsible packaging continued... Ongoing projects We are actively exploring recyclable solutions for the following packaging categories that require a retort cooking process - which ensures food safety and shelf stability without preservatives. While recyclability for these materials remains a global challenge, we’re committed to finding sustainable alternatives.

Retortable packaging Introduced lightweight & generic pouches. Testing phase of 100% mono substrate retort pouches

Puréed sachets Introduced foil sachets. Gathering samples on mono substrate solutions

Pots/cups Pot & sleeve 100% recyclable. Continued work underway to identify and test recyclable peelable lid solutions

We began developing recyclable retort solutions in August 2023, and are continuing to test mono-material options. We have also engaged further leading packaging manufacturers to explore additional mono-material solutions, and identify the best option for a potential 2028 launch. All whilst continuing to monitor packaging innovation, regulations and shopper needs, with a commitment to innovating responsibly, reducing waste, and maintaining product quality and safety for pets.

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Responsible packaging continued... Scoping projects As part of our ongoing commitment to sustainability and waste reduction, we recognise the need for innovative packaging solutions. While we transition towards more recyclable materials, our initial commitment to high-volume packaging requires us to responsibly deplete existing stocks. This ensures minimal waste and prevents unnecessary landfill disposal.

Dry packaging Partnering with packaging suppliers to advance mono-material solutions for our dry bag portfolio

Puree variety pack Exploring recyclable solutions for flow-wrap

Shrink wrap Exploring ways to reduce shrink wrap use, while targeting at least 30% recycled content where plastic wrap is still required

Freeze-dried treats Exploring recyclable plastic materials.

Through our Climate Action Plan, we continue to strengthen environmental reporting, enhance data visibility through Power BI, and identify opportunities to reduce our impact across products, packaging and the wider value chain.

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Corporate responsibility focus areas (ESG)

Operational challenges & market conditions • Continued global supply chain disruption and shipping volatility increased operational complexity and air freight usage during FY2024–FY2025. • Tariff and inflationary pressures continued to create cost challenges across sourcing, logistics and consumer markets. Strategic ESG focus areas • Ingredient traceability: strengthening transparency across ingredient sourcing and country-of-origin visibility for key tier-one raw materials. • Carbon & data maturity: continuing investment in internal data capabilities to support improved emissions accuracy, reporting and science-aligned target development. • Climate risk assessment: collaborating with investors and third-party specialists to better understand operational and supply chain climate-related risks and opportunities. • Human rights due diligence: expanding supplier and manufacturing site assessments through enhanced governance frameworks and third-party review processes.

As a global premium pet food company, we continue to prioritise responsible growth through transparency, collaboration and long-term partnerships across our value chain. While maintaining the importance of in-person supplier and stakeholder engagement, we also remain focused on strengthening our approach to climate action, responsible sourcing and biodiversity considerations. Following continued business growth and evolving stakeholder expectations, we are further enhancing our data, governance and monitoring capabilities to support science-aligned carbon target setting and long-term operational resilience. As we entered a new phase of investor ownership during Q4 FY2025, ESG continued to evolve as an increasingly important component of long-term value creation, risk management and business strategy.

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Our ESG progress: At MPM, we remain committed to transparency and continuous improvement across our ESG journey. As our business, stakeholder expectations and reporting maturity continue to evolve, we are focused on strengthening governance, improving data quality and integrating responsible practices across our operations and supply chain. While some initiatives require longer-term development, the progress below reflects key achievements, ongoing priorities and the next steps shaping our ESG strategy through 2025 and beyond.

Strategic Objective...

2025 progress...

Next steps / outlook...

Science-aligned carbon target development

Established cleansed FY2024-FY2025 emissions datasets to support future carbon reporting maturity and target development Expanded internal ESG data management and validation capabilities Completed third-party reviewed cradle-to-gate LCA assessment Maintained 90% average recyclability across key packaging formats Continued development work on recyclable retort and flexible packaging formats Conducted third-party human rights review and strengthened governance frameworks Updated ESG-related policies as part of regulation and ESG maturity governance reviews Enhanced business continuity and operational risk processes Expanded ESG and EPR monitoring capabilities across regions

Continue refining emissions data and evaluate future SBT alignment

Strengthen ESG data maturity

Further integrate ESG data into operational and investor reporting Use findings to support future packaging, sourcing and carbon improvements Continue reviewing current packaging portfolio and hots spots under EPR taxations and recycling solutions Expand supplier non material trials and commercial feasibility assessments Expand supplier engagement and internal training programmes Continue aligning policies across operational and regulatory requirements Further integrate climate and supply chain risk assessments Continue preparing for emerging ESG disclosure and due diligence requirements

Product life cycle assessment (LCA)

Improve packaging recyclability

Packaging innovation & supplier collaboration

Human rights due diligence

ESG governance & policy alignment

Business resilience & risk management

Regulatory readiness & horizon scanning

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Supply chain transparency - human rights At MPM, we are committed to responsible sourcing and human rights. In 2025, we reviewed our supply chain to ensure fair labour practices, environmental responsibility, and compliance with global standards. We have strengthened our policies, increased supplier engagement, and committed to employee training and awareness.

Key •

High risk

• •

Medium risk

Low risk

Additionally, we have introduced a risk identification tracker to measure, monitor, and address potential issues. While we are not aware of any human rights violations in our operations, we continue to improve our practices to ensure ethical and sustainable pet food for you and your pets.

Link to our Modern Slavery – Protecting Human Rights statement

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Supply chain transparency - climate risk As we progress our corporate responsibility journey in collaboration our investors and PwC, we conducted a climate risk assessment to understand the potential risk hotspots particularly in our supply chain and continue build our operational resilience.

Europe

Drought (Highest) Wind (Medium Risk) Heat (High Risk)

North America

Heat (Highest Risk) Precipitation (Highest Risk)

South-East Asia

Heat (Highest Risk ) Precipitation (Highest Risk) Drought (Highest Risk)

Legend

Precipitation Heat Drought Wind Wildfire

South America Precipitation (Highest Risk) Heat (Highest Risk)

Australia

Precipitation (High Risk- Isolate)

This analysis helps MPM safeguard ingredient availability and respond to growing shopper expectations around sustainability.

MPM’s climate risk assessment found low transitional risk , with only minor changes expected from evolving regulations and growing demand for sustainable products. We’re already acting - reducing waste and improving ingredient sustainability. Some supply sites - particularly in South East Asia - face higher physical risks , including heat, drought, and heavy rainfall. In response, we’re strengthening supplier partnerships, increasing oversight, revising business continuity plans, and using dual sourcing to reduce disruption. A medium opportunity has been identified to improve resilience by advancing our near-sourcing strategy - projects to increase local and regional sourcing are already underway. Our Climate action plan can be seen here.

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Climate & carbon overview Strengthening carbon reporting maturity Following operational changes, MPM no longer

Scope 1 - Mobile Combustion

reports leased vehicle emissions under Scope 1 mobile combustion. As reporting maturity develops, future Scope 1 disclosures are expected to incorporate additional operational categories such as refrigerants. Mobile combustion - Scope 1 Scope 1 emissions primarily relate to leased vehicles associated with MPM Products Ltd HQ operations (UK). Once a full FY26 dataset has been established, FY24 is intended to become MPM’s operational emissions baseline year, supporting future SBT- aligned target development and alignment with our investors’ Net Zero strategy. Carbon credit & offsetting Verified carbon credit programmes continue to support residual operational emissions while MPM develops longer-term carbon reduction capabilities.

4000

3000

2000

1000

2022

2023

2024

2025

GHG Emissions

2510

2950

3520

2950

3520

2510

Offset

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Climate and carbon overview Purchased electricity - Scope 2 Electricity data relates to MPM Products Ltd UK

Scope 2 - Purchased Electricity

headquarters where electricity consumption is classified under Scope 2 emissions and sourced through renewable electricity supplies. Once a full FY26 dataset has been established, FY24 is intended to become MPM’s operational emissions baseline year, supporting future SBT-aligned target development and alignment with our investors’ Net Zero strategy. During FY25, MPM refined its Scope 2 reporting methodology as part of wider emissions data cleansing activities, resulting in improved reporting accuracy and an updated FY24 emissions position. FY25 electricity emissions reduced compared to the revised FY24 baseline, despite continued business growth and office occupancy. Renewable electricity sourcing Market-based Scope 2 emissions remain zero due to renewable electricity procurement linked to HQ operations.

25000

23000

21000

19000

17000

15000

2022

2023

2024

2025

Location Based Emissions Market Based Emissions

22762

22352

18703

23173

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Climate and carbon overview Business travel (off site) - Scope 3

Scope 3 - Business Travel (Off Site)

This dataset currently reflects business travel activity including air, rail, car and hotel bookings made through MPM Products Ltd’s UK travel partner. Business travel currently represents MPM’s most established Scope 3 reporting category, with future reporting expected to expand as emissions data maturity develops. During FY25, MPM and its travel partner refined the reporting methodology, resulting in an updated FY24 emissions position and improved reporting accuracy. FY25 business travel emissions reduced compared to the revised FY24 baseline, primarily due to lower Asia-Pacific travel activity.

500,000

400,000

300,000

200,000

100,000

2022

2023

2024

2025

GHG Emissions

411,876

383,043

280,996

365,538

Carbon credits and offsetting

Verified carbon credit programmes continue to support residual business travel emissions while MPM develops broader long-term carbon reporting and reduction capabilities. Offset volumes for FY24 and FY25 appear higher following reporting methodology refinements completed during FY25, as offsets had already been purchased against the original emissions calculations.

Offset Emissions

396,000

383,040

365,540

568,628

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Our commitment to sustainability includes continuously measuring and monitoring our emissions. We recognise that business travel currently accounts for all our Scope 3 emissions, which is why we support Duich Moss as part of our carbon offset strategy. Since 2018, we have worked with our long-term global travel partner to enhance travel data and promote more sustainable choices. For emissions we cannot eliminate, we carefully selected the Duich Moss carbon credit programmes in 2023, accredited by the IUCN Peatland Code. This initiative allows us to offset our impact while contributing to cleaner water, flood prevention, and a healthier ecosystem within our region.

Offsetting emissions

Duich Moss is a significant peatland restoration project on Islay, situated between the River Laggan and north of the Duich River. Restoration efforts here are crucial to rewetting the area, reversing erosion, and safeguarding its designation as a Site of Special Scientific Interest (SSSI).

Additional Benefits

Sustainable development goals

Improved water quality

Flood mitigation

Biodiversity uplift

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Sustainability Development Goals (SDG’s) Whilst we will continue to track all 17 SDG’s we will focus our efforts where we believe we can make the most impact. Key focus goals

People are our driving force for our mission, purpose and values as we engage with them daily to share and refine these principles with all our stakeholders.

Purpose driven partnerships

Shared knowledge

“ESG annual objectives for all employees.”

Professional excellence

We are committed to fostering sustainable innovation, resilient sourcing and responsible practices that prioritises people & animal welfare within the communities that we operate.

Executive compensation

Product safety & nutrition

“Transparency and collaboration is key.”

People & animal welfare

Resilient sourcing

Inclusive sustainable growth

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

The final word Sustainable growth is essential for any business, but as a proud B Corp, we know that true progress goes beyond financial performance. In 2025, MPM has delivered another strong year, achieving continued growth while navigating an increasingly complex global operating environment. Throughout the year, our supply chain and procurement teams have demonstrated exceptional resilience. From managing ongoing geopolitical uncertainty and shifting trade tariffs to making agile sourcing and shipping decisions in real time. Their ability to respond quickly and effectively has been critical in maintaining continuity across our global operations. At the same time, we have continued to evolve our internal structures, ensuring we are well positioned to support the next phase of our journey. The transition to new ownership under Partners Group marks an important milestone, and we remain focused on strengthening our foundations while supporting long-term, sustainable growth. Our commitment to B Corp principles remains central to how we operate. Each step forward strengthens our ability to balance business performance with positive impact - on people, pets, and the planet. None of this would be possible without the dedication of our MPM team. Their hard work, adaptability, and collaborative mindset continue to shape us into the business we aspire to be, one that leads with purpose and acts as a force for good. The successful delivery of our LTIP this year is a clear reflection of that collective effort, ensuring our people share in the value they help to create.

James Bracewell Chief Operating Officer

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Appendix

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Impact highlights FY25 Business & governance

428m+ Pet meals sold globally

95% Staff engagement

91.1pts B Corp unverified score

20 of 31 Impacts maintains &/or improved

£265.5m Global revenue

Product quality, supply chain & community

1.9m+ Pet meals donated globally

100% Manufactures screened

100% Traceability pet bowl to source

£12.1k Donated to global charities

2.03 Complaints per million

Environmental performance

100% Scope 1 renewable sources

-17.83% Scope 2 reduction (-) increase (+)

92% Packaging 100% recyclable

0.07 CO2e per £M Revenue (SECR Scope 1& 2)

100% Scope 1 and 3 offset

Selected indicators demonstrating MPM’s progress across commercial performance, operational excellence, social impact and environmental responsibility.

MPM Annual Impact Report FY25

CONTENTS PEOPLE PETS PLANET

Impact metrics – in detail Overarching governance metrics (year-on-year)

✔ Target achieved

✘ Target not achieved

FY2024 v FY2025

FY2025 Target

FY2026 Action / Target

Measure

FY2022 FY2023 FY2024 FY2025

✔ Continued sustainable growth above market expectations

➤ Continued sustainable growth aligned with operational resilience and premium brand positioning

Revenue growth

£163,000,000£196,320,000£219,500,000£265,566,000 20.1%

Code of ethics In-kind contributions to political parties, politician lobby groups, charitable

➤ Maintain board-level oversight through annual governance and ESG reviews

✔ Maintain and closely monitor all contributions

£0

organisations and advocacy groups

✔ Continue to evolve ESG journey in line with growth, legal reporting and customer requirements

➤ Strengthen ESG governance in line with evolving regulatory, investor and customer expectations

ESG performance review (at least once a year)

Yes

✔ Set SBTi ensure all managers have environmental and/or social responsibilities ✔ Assign owner to CFO

➤ Align climate governance and reduction planning with SBT methodologies and operational priorities

% Managers with social or environmental responsibilities

100%

MPM Annual Impact Report FY25

Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 Page 11 Page 12 Page 13 Page 14 Page 15 Page 16 Page 17 Page 18 Page 19 Page 20 Page 21 Page 22 Page 23 Page 24 Page 25 Page 26 Page 27 Page 28 Page 29 Page 30 Page 31 Page 32 Page 33 Page 34 Page 35 Page 36 Page 37 Page 38 Page 39 Page 40 Page 41 Page 42 Page 43 Page 44 Page 45 Page 46 Page 47 Page 48 Page 49 Page 50 Page 51 Page 52 Page 53

mpmproducts.co.uk